DKNY was founded in 1989 in New York by Donna Karan inspired by her daughter, Gabby, as a younger, cheaper version line compared to her existing Donna Karan New York label. Donna Karan became a publicly-traded venture 1996. Simply stated, Donna Karan is the energy and spirit of New York International, eclectic, fun, fast and real. Donna Karan addresses the real-life needs of people everywhere, from work to weekend, jeans to evening. Both fashionable and friendly, Donna Karan consistently delivers its unique mix of style around the world.
Karan became well known for her 'Essentials' line, initially offering seven easy pieces which could all be mixed and matched, and created a fully integrated wardrobe. Karan always insisted that she would only design clothes, like jersey dresses and opaque Lycra tights, that she would also wear herself.