Guess

Brand Overview

Guess

Guess is a luxury American name-brand clothing line. Guess also markets other fashion accessories besides clothes, such as watches, jewelry and eyewear.

The company also owns the line Marciano. Guess was founded by Georges, Armand, Paul, and Maurice Marciano, four brothers raised in Marseille, France. They moved to California from France in 1977 and founded the company in 1981. Seed money to start the business came from the Nakash family, owners of the Jordache denim empire. Department stores and fashion critics were initially reluctant to carry the new 'stone washed denim' jeans, but in December when a big store finally agreed with Georges to stock two dozen pairs of the new jeans as a favor to the brothers. They sold out quickly. During the 1980s Guess was one of the most popular brands of jeans.